Consumer Research Syndicate Introducing 

Tired Parents

30-49 with one or more kids under 10, facing new financial challenges


  • 5.5 million Tired Parents in the UK
  • 30% are saving for tuition fees
  • Dealing with financial planning issues like wills and life insurance
  • New and growing responsibilities
  • Know they should think about saving for children but struggling to find the time or inclination to start


Free sample, £600 for the full report

*Data taken from a nationally representative sample of 6,548 British adults – Boring Money 2017, Customer Acquisition Report

Stay updated

Sign up to the Boring Money
business bulletin

Get monthly snippets of research,
industry developments and consumer feedback.
If you change your mind, you can unsubscribe at any time.