
Behind the Scenes
Behind The Scenes supports distributors and platforms to build better propositions. Access over 40 competitor accounts for best practice and competitor intel, along with our unique consumer data to aid new and enhanced propositions.
Behind the Scenes Summary
Data on demand
Behind the Scenes gives you access to our in-depth data pool and is the most efficient way for clients to access the data they need on-demand.
What you get:
1. Analyst time - On demand bespoke support with data, segmentation and proposition development questions
2. Quarterly Scorecard – Used internally to benchmark, feed Board reports and track progress (provided to those with a live proposition in the market today)

Key benefits
Data on demand- Peer analysis – Consumer data – Market Data
Clients use our Boring Money Saver & Investor Analysis to understand their competitor landscape, underpin their strategy and communications with consumer data, and access market data on demand.
How have we helped?
We support firms to:
Profile specific customer segments – our large data pool means we can map your customer segments to our nationally representative data.
Refine growth plans with a focus on supporting enhanced guidance or digital advice, developing sustainable propositions.
Build business plans and support with data and forecasts.
Tackle ad hoc data and strategic questions, e.g. understanding younger investors’ needs; communicating with cash savers; trying to encourage pension consolidation.
These are just some of the hundreds of questions our Behind the Scenes clients have asked us:

Some of our analysis has included:
Insights into market trends on Robo advisers and Cryptocurrencies
Comparison of SIPP fees among competitor providers/ platforms
Benchmark analysis of trading apps dealing in shares
Get the full Behind the Scenes report
Please contact enquiries@boringmoney.co.uk for more information or to request a call with the research team.
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