We blend quantitative data with tailored focus groups, interviews and customer feedback
to build a meaningful picture of what customers think about the world of finance.


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Online Investing Report 2020

This flagship report is a must-have for any group offering a direct to consumer investment platform, planning a launch or interested in understanding more about the non-advised distribution channel.

A must-have resource for anyone wanting to understand the DIY investing landscape, consumer behaviours and sentiment, emerging investment trends and future forecasts. Purchasers will also get online access to key data points, which can be amended, filtered and segmented by preference.

Weekly Webinars

To help the industry navigate these tricky times, we'll be hosting a set of six weekly webinars, to address the big questions that we all want answers to right now. Our webinars will help you answers questions such as:

  • What questions do investors have as markets plummet?
  • What is best practice now?
  • How can ESG products meet consumer demands?
  • How can fund managers articulate and evidence value for retail investors?

Investor Voices

Get immediate insights into what investors are thinking, feeling and planning as a result of falling markets.

This report will help all those reviewing a comms strategy and marketing responses to COVID-19, as well as informing senior executives about the customer sentiment amongst retail investors. This research reveals how investors feel about the current investing climate report, by utilising over 1,000 customer verbatims, and insights from 606 Boring Money readers gathered in March 2020.

Comms are even more challenging than usual right now. 

Thanks to the coronavirus crisis and COVID-19, markets are extremely volatile, teams are working remotely, and we know that businesses are struggling to get the right quality of content out fast enough.

So to help you tackle this, Boring Money has created a syndicated content option for our clients in response to immediate need.

Find out how we can help you.


Some of our clients

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