Platform Investor Voices

Platform Investor Voices is our flexible research service designed to help you understand the experiences, perceptions, and needs of UK platform investors. Whether you want to test communications, refine customer journeys, or benchmark against competitors, we give you access to rich qualitative insights from real investors through our proprietary panel.

Access to Competitor and Platform Insights

The service makes use of Boring Money’s unique panel of more than ten thousand investors using investment platforms and enables you to hear from users of your competitors’ platforms or even with specific combinations of platforms and investment types. For example, you might want to talk to those who hold a SIPP with brand A and an ISA with brand B or perhaps who use your brand from share trading but have their funds with someone else.

Understanding the Story Behind the Data

Available as a one-off or ongoing service, Platform Investor Voices adds the “why” behind the numbers, helping you make smarter, faster decisions with confidence.